Strategic Market Development Manager at Freshpaint

Freshpaint is a company that helps healthcare organizations modernize their data infrastructure so they can run world-class analytics and marketing while remaining fully privacy compliant. They are hiring a Strategic Market Development Manager to work hand in hand with Marketing to validate and operationalize Freshpaint’s entry and GTM strategies with verticals such as D2C/D2P Pharma and Medical Device.

Requirements

• Strategic Market Discovery Experience
• Five to ten years in GTM strategy, consulting, market development, vertical expansion, category creation, or similar roles
• Experience validating markets or shaping early GTM motions without an existing playbook
• Ability to synthesize complex findings into clear, strategic guidance
• Executive Discovery and Communication
• Ability to engage senior leaders in Pharma and emerging verticals
• Strong storytelling and narrative development capabilities
• Comfort communicating complex topics including privacy, compliance, and technical workflows
• Analytical and Experimental Mindset
• Experience designing and running structured learning and validation loops
• Strong capability in mapping ICPs, buyer journeys, TAM, and competitive landscapes
• Highly organized with excellent documentation habits
• Cross Functional Influence
• Proven success partnering with Sales, Marketing, Product, and Partnerships
• Strong project management skills and adaptability in ambiguity
• Bias toward clarity, iteration, and action

Benefits

• Competitive pay + generous equity (10-year exercise window)
• Fully remote (U.S. only) with a $150/month coworking stipend
• Half-day Fridays, every Friday
• Unlimited PTO—with a required 2-week minimum
• Top-tier health, dental & vision (100% covered for you, 80% for dependents)
• 2 “Treat Yourself” days a year—$100 and a day off, just because
• Generous parental leave
• Epic offsites twice a year (past trips: Greece, Jackson Hole, Cabo, wine country + more)