Growth + Brand Marketing Lead at Mighty

📋 Description

• Define Mighty's narrative and go-to-market strategy.
• Build AI-powered growth systems for ideation, content, personalization, testing.
• Run creative distribution across communities, Reddit, social, partnerships.
• Align brand messaging with product capabilities and legal realities.
• Define metrics, analyze results, and iterate to scale.

🎯 Requirements

• 5+ years in growth, brand, or consumer marketing
• Proven track record scaling trust-based products
• Top 5% at using AI to boost content, experimentation, automation, analytics
• Strong storyteller for complex or sensitive topics
• Strategic and tactical, from narrative to execution
• Resourceful, opinionated, energized by ownership

🎁 Benefits

• 401(k) with partial company contribution
• Health, Vision, and Dental benefits
• Stock options
• Flexible PTO
• L&D opportunities
• Lunch provided in NYC office