Influencer Marketing Manager at Springboard

📋 Description

• Own and scale influencer strategy across YouTube, Instagram, and TikTok to drive enrollments.
• Identify, recruit, and manage US-based creators aligned to upskilling and finance.
• Define and execute campaigns with KPIs (CPA, CPL, enrollments, engagement).
• Align influencer campaigns with paid, brand, and performance marketing goals.
• Lead negotiations and data-driven optimization of creator partnerships.

🎯 Requirements

• 4+ years of influencer marketing or creator partnerships.
• Proven experience managing influencer campaigns in the US market.
• Strong understanding of YouTube, Instagram, and TikTok ecosystems.
• Demonstrated experience driving CPL, CPA, ROAS, enrollments.
• Experience negotiating influencer contracts and performance-based deals.
• Analytical mindset with hands-on use of tools like HubSpot and Looker.

🎁 Benefits

• Competitive salary + performance bonus structure.
• Remote-first flexibility.
• Comprehensive benefits package.
• Opportunity to shape and scale influencer marketing at a high-growth edtech company.