Product Marketing Manager at FareHarbor

📋 Description

• Own go-to-market strategy for multi-region launches and adoption.
• Partner with Product, Engineering, Support, Sales, and Account Management to align on features, messaging, and execution.
• Design activation programs and define success metrics with experiments to prove uplift.
• Build repeatable playbooks for messaging, positioning, pricing inputs, launch hygiene, learning loops.
• Create executive-ready narratives and client assets to drive adoption and commercial impact.
• Translate market, competitor, and client insights into roadmap and strategy decisions.

🎯 Requirements

• 7+ years in product marketing for SaaS/tech with end-to-end launches.
• Track record elevating team craft and repeatable GTM practices.
• Deep experience partnering with product and engineering as a strategic counterpart.
• Data-driven mindset with clear success metrics and experiments linked to business impact.
• Excellent written and verbal communication for executive narratives and sales assets.
• Ability to scale global GTM and adapt for regional nuances; Bachelor’s degree or equivalent (advanced degree a plus).

🎁 Benefits

• Global leave: 22 weeks parental leave; 2 weeks grandparent leave; extended care/bereavement leave.
• Life insurance policy and Pension Plan.
• Central Amsterdam location with commuting allowance.
• Hybrid friendly and work-from-home assistance.
• 26 vacation days per year and wellness benefits.
• Educational opportunities and social/team-building events.