Senior Marketing Operations Manager (Remote) at Blue J

About Blue J

Blue J is the leading generative AI solution for tax professionals. As a B2B SaaS company, our customers are accountants and tax experts who rely on our market-leading software to deliver fast, accurate, and defensible answers to complex tax questions.

With the launch of our flagship generative AI product, we’ve consistently exceeded our revenue targets quarter over quarter and continue to accelerate our growth. Our product roadmap is ambitious, customer-focused, and designed to deliver exceptional value at speed.

On the heels of our $122M USD Series D funding, we’re moving quickly with an exciting product roadmap and are looking for a Senior Marketing Operations Manager (Individual Contributor) to support our growth. Reporting directly to our VP, GTM Strategy and Operations, this role will focus on building and owning the infrastructure, measurement, and processes that power our go-to-market motion. Help scale Blue J with clean systems, clear data, and strong operational discipline. This is a hands-on role for someone who enjoys building the systems behind growth, partnering cross-functionally, and turning data into action.

The Opportunity

Marketing Operations sits at the centre of our GTM motion. You will own the marketing technology stack, help define how campaigns are structured and measured, and ensure leads move smoothly through the funnel from first touch to revenue.

You’ll partner closely with Marketing, Sales, Customer Success, Enablement, Finance, and RevOps to help our go-to-market engine scale efficiently and predictably. This is an individual contributor role with broad ownership and high visibility.

What You’ll be Doing

Own the Marketing Technology Stack

• Provide end-to-end oversight of the MarTech stack to ensure reliability, scalability, and alignment with growth goals
• Evaluate and optimize tools to improve acquisition, conversion, and pipeline impact

Define & Measure Marketing Performance

• Establish and maintain standards for campaign setup, tracking, attribution, and performance measurement
• Own definitions and ongoing monitoring of core marketing KPIs
• Build dashboards and reporting that leadership can use to make confident decisions
• Analyze campaign performance and recommend prioritization and investment adjustments

Lead & Funnel Operations

• Define, document, and continuously improve processes for inbound, outbound, partner, and event-driven leads
• Monitor funnel performance and proactively identify issues or opportunities

Experimentation & Optimization

• Design, execute, and analyze A/B tests across campaigns, landing pages, messaging, and funnels
• Translate results into clear recommendations and scalable improvements
• Help build a culture of disciplined experimentation grounded in data and impact

Planning, Budgeting & Enablement

• Support the CMO and marketing leadership with planning and budgeting
• Provide visibility into performance and ROI relative to spend
• Enable marketing team members through training, documentation, and best practices
• Create and maintain documentation to support clarity and repeatability as the team scales

What You Offer Blue J

• 5+ years of experience in Marketing Operations or a closely related role, with a track record of improving systems, processes, and performance
• Hands-on expertise with Salesforce and HubSpot, including workflow automation, reporting, and data hygiene
• Experience supporting a Product-Led Growth (PLG) or hybrid PLG/Sales motion
• Strong analytical skills with the ability to translate complex data into clear, actionable insights for go-to-market teams
• Familiarity with attribution models and multi-touch measurement, and an understanding of what it takes to build reliable performance reporting
• Comfort working cross-functionally with Marketing, Sales, Product, and Operations to align priorities and drive execution
• Experience working in B2B SaaS and/or operating in a scaling, high-growth environment
• Partnering closely with teams running ABM programs and/or partner-generated sales a plus
• A strong bias toward execution, clarity, ownership, and continuous improvement

What We Offer You

• A rare opportunity to build and own the marketing operations foundation at a high-growth, AI-powered company—shaping the systems, measurement, and processes that power Blue J’s go-to-market engine. You’ll work cross-functionally across Marketing, Sales, RevOps, and Finance to improve performance end-to-end, turning clean data into clear decisions and scalable execution.
• A mission-driven culture where your work directly advances clarity, efficiency, and accessibility in tax research.
• Competitive base salary, stock options, and benefits designed to support you and your family.
• Flexibility in how you work: primarily remote, with occasional travel to our Toronto office
• A collaborative, ambitious, and supportive team that values innovation, respect, and fun.
• The excitement of a fast-growing, well-funded company with clear momentum, and the resources to back bold initiatives.