Country Manager - Romania at Medier
Job Description
Medier isn’t just a marketing agency—we’re creative partners to our clients. From digital and social media strategies to PR, influencer collaborations, SEO, programmatic advertising, and CRM, we offer a comprehensive suite of expert services. By combining creativity with data-driven insights, we don’t just deliver campaigns—we deliver results.
Our philosophy is simple — hire a team of diverse, passionate people and foster a culture that empowers you to do your best work. Is it a match? You’re in.
Medier is looking for a strong, hands-on Country Manager for Romania to lead our growth and performance in the local market.
This is a strategic and execution-focused role where you'll be fully responsible for market development, performance, and compliance.
What you’ll do:
- Own the P&L for Romania and define a clear roadmap for sustainable growth.
- Analyze market trends, competitors, and player behavior to shape the local strategy.
- Drive local performance across acquisition, retention, and product positioning in close cooperation with CRM, Content, Product, Affiliation, and Compliance teams.
- Localize global campaigns and ensure they are relevant for the Romanian audience and aligned with business goals.
- Develop and execute local promotional, bonus, and retention strategies for both casino and sports.
- Monitor key KPIs, budgets, and forecasts; prepare regular performance reports and turn insights into action.
- Ensure full regulatory compliance and manage relationships with local authorities and key market stakeholders.
- Lead local projects and coordinate cross-functional teams to secure smooth execution and strong brand visibility across channels
What we’re looking for:
- 4+ years in iGaming (casino or sports betting).
- At least 1 year in a Country Manager role or another senior market-level leadership position within the gambling industry.
- Deep understanding of Romanian customer behavior, cultural specifics, and regulatory framework.
- Strong understanding of acquisition channels, CRM, promotional strategy, and product-market fit in Romania.
- Native Romanian and fluent English.
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