Associate Product Manager, Ad Experiences at Roku

📋 Description

• End-to-end lifecycle of new ad formats from concept to launch.
• Docs & specs: write PRDs and user stories for Eng/Design.
• Market Research: analyze competitors and user needs for interactive ads.
• Experimentation & Analytics: set up A/B tests; monitor CTR and engagement.
• Cross-Functional Coordination: align Sales, Marketing, and Engineering.
• Product QA: lead internal QA to ensure ad units render on all devices.

🎯 Requirements

• SQL proficiency
• Tableau and Looker data visualization
• A/B testing
• AdTech/digital advertising familiarity
• Wireframing and requirements gathering
• Bachelor’s degree in CS/Engineering or related field

🎁 Benefits

• Health, dental, and vision insurance
• Life and disability insurance
• 401(k) or pension options
• Paid time off and vacation
• Mental health and financial wellness resources