Head of Digital Growth at GR0

📋 Description

• Plan, execute, and optimize paid social and search campaigns across brands.
• Own lifecycle email & SMS marketing (flows, segmentation, calendars).
• Identify and test new acquisition channels, conversions, and retention tactics.
• Build dashboards and weekly performance reports; translate data into insights.
• Manage media budgets across brands to optimize ROAS and CAC.

🎯 Requirements

• 3–5 years of growth or performance marketing, ideally in DTC/e-commerce.
• Proven track record with Meta Ads Manager and Google Ads.
• Experience with email marketing platforms.
• Strong analytics with GA, Excel/Sheets, and attribution tools (Triple Whale, Northbeam).
• Familiarity with Shopify and ecommerce tech stacks.
• Influencer or affiliate marketing experience.