Director, Product & Content Marketing (B2B) at Modernize
Job Description
š Description
- Lead product and content marketing for Modernizeās B2B portfolio.
- Define positioning, messaging, and go-to-market plans for products.
- Build and scale a high-volume content and product marketing function.
- Lead a small cross-functional team and partner with Sales, PM, and Marketing.
- Drive demand, pipeline, and brand authority with data-driven decisions.
- Set direction and build systems for execution and measurement.
šÆ Requirements
- 8+ years in B2B product marketing and/or content marketing; 2+ years in people mgmt.
- Experience in home improvement, home services, or related B2B sectors.
- Proven ability to build and scale a content/product marketing function and processes.
- Strong GTM portfolio: launches, enablement programs, and content strategies with measurable impact.
- Experience marketing multi-product B2B to enterprise or mid-market buyers.
- Excellent written communication; able to produce executive-ready materials and coach others.
š Benefits
- Health care, retirement benefits, PTO, and other programs.
- Eligible for performance bonus/commission and RSU equity.
- Option to work remotely with a high-volume marketing function.
- Equal opportunity employer with an inclusive culture.
