Senior Demand Generation Manager at Builder Prime
Job Description
📋 Description
- Manage the demand generation plan and contribute to the sourced-pipeline number that feeds sales.
- Recommend the channel mix and budget allocation, and run the day-to-day of the engine, measured on
- Diversify demand beyond paid search into new channels including LinkedIn, paid social, TikTok
- Own and fix the flow from lead to sale and the handoff to sales, cut by audience across SMB
- Partner closely with the SDR and sales teams on follow-up cadence and service-level agreements to
- Support and help grow an account-based (ABX) motion against our target-account list, and shift our
🎯 Requirements
- 5+ years of experience in demand generation or growth marketing, preferably at a high-growth B2B
- A track record of owning a pipeline or MQL/SAL/SQL number and hitting it, with a goal- and
- Hands-on experience planning and managing paid media channels (paid search, LinkedIn, paid social
- Experience with account-based marketing or ABX, including how to define target accounts and
- Strong command of marketing funnel and pipeline metrics (MQL, SQL, conversion rates, cost per lead
- Can build and interpret dashboards and reporting for demand and growth channels, and knows
🎁 Benefits
- Exceptional Health Coverage – We cover 95% of medical, dental, and vision premiums for employees
- Strong Retirement Match – 401k with up to 4% company match that's immediately vested (no waiting
- Generous Time Off – 20 PTO days, 48 hours sick time, 9 paid holidays, plus a paid volunteer day to
- Annual International Retreat – All-expenses-paid company trip to connect with teammates in amazing
- Life Happens Coverage – Company-paid life insurance ($50k), AD&D, and short-term disability
- Grow With Us – $300 annual professional development stipend, plus an incredible sabbatical at 5
