Tonies is hiring
Head of Digital Commerce DACH (all genders)
📋 Description
- Develop the DACH digital commerce strategy – channel portfolio, role of D2C vs. marketplaces and
- Lead the Marketplace and E-Commerce team across tonies.com, Amazon, marketplaces and emerging
- Own the DACH digital promotion calendar and drive data-driven trading, conversion and content
- Own the digital budget and forecasting cycle; align stock planning and pre-order/launch quantities.
- Align digital assortment, online pricing and launch phasing; steer traffic, CRM and content.
- Act as the primary DACH counterpart to Global DTC Coordination (CRO Org) on platform strategy and
🎯 Requirements
- 8-10 years of experience in digital commerce/e-commerce with a minimum of 2 years in a leadership
- Hands-on commercial ownership experience in digital channels (pricing, trading, assortment and
- Proven track record owning full commercial/P&L accountability for digital channels, including
- Experience developing and executing digital channel strategy, including platform entry decisions
- Strong trading and performance marketing acumen, with hands-on experience in promotion planning
- Experience leading and developing a Marketplace/E-Commerce team.
🎁 Benefits
- Global teamwork: We work together across departmental and national borders on our vision of
- Come as you are: This applies not only to the dress code, but to everything else as well. Because
- Mobility: Choose the offer that best suits you – a Germany ticket for unlimited mobility, a monthly
- Protection: Benefit from subsidies for employee savings plans, company pension schemes and
- Relaxation & Time Out: Enjoy 30 days of paid annual leave plus three additional days off, such
- Continuous professional development: Benefit from our internal and external training opportunities
