Associate Product Manager, Ad Experiences at Roku

📋 Description

• Feature Execution: End-to-end lifecycle of new ad formats from concept to launch.
• Documentation & Specs: Author PRDs and user stories for Eng/Design.
• Market Research: Competitive analysis and user research on ad trends.
• Experimentation & Analytics: Set up A/B tests; monitor CTR and engagement.
• Cross-Functional Coordination: Gather advertiser needs across teams.
• Product Quality (QA): Lead dogfooding and QA across devices.

🎯 Requirements

• Analytical Rigor: SQL or BI tools (Tableau/Looker) for insights.
• Customer Empathy: Focus on non-interruptive experiences.
• Technical Curiosity: Curious about how the ad stack works.
• Communication: Strong written and verbal; present roadmaps.
• Experience: 0-2 years in product mgmt, digital marketing, or tech; internships a plus.
• Education: Bachelor's degree in a technical or business-related field.

🎁 Benefits

• Global mental health and financial wellness resources.
• Healthcare, life, disability, and retirement options.
• Paid time off and flexible leave.